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Triumph Motorcycles’ Dealer Network To Re-Open
Dealer NewsIndustry NewsLatest Motorcycle NewsManufacturersTriumph Motorcycles

Triumph Motorcycles’ dealer network to re-open

Frank Duggan
Last updated: July 11, 2025 5:16 am
3 Min Read
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Triumph Motorcycles’ Dealer Network To Re-Open

Triumph Motorcycles has confirmed its dealer network will re-open in England on 1st June, 2020.

In line with local guidance, Dublin Triumph is already open, while dealerships in Wales and Scotland will continue to offer click and collect and digital sales appointments, though showrooms will remain closed.

A range of strict safety measures, as set out by Government guidelines, have been implemented to keep everyone as safe as possible and help prevent the spread of Covid-19.

Some of the key safety measures put in place across Triumph dealerships include (but are not limited to):

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  • Signage and hygiene stations at entrances confirming social distancing requirements
  • An enhanced schedule of regular cleaning in dealerships and workshops
  • Individual test ride appointments, ensuring effective social distancing and enabling thorough cleaning between test rides.
  • Contactless sales, collection and delivery

To coincide with the re-opening of dealerships, Triumph is launching TFest at Home, a six-week social media takeover, starting on 1st June, 2020.

Each week TFest at Home will seek to give riders and fans a detailed look at newly launched models, families or best sellers. This will be presented through a series of Q&As, product walk arounds, behind-the-scenes footage, media reviews, influencer content and exclusive videos on individual bikes.

In addition to the content being hosted on Triumph UK’s Facebook and Twitter channels, selected dealerships will be hosting Facebook Watch Parties. This new feature enables dealers to host a screening of their favourite videos shared during TFest at Home, inviting customers to join a live chat as they watch together.

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Devron Boulton, Triumph UK General Manager, said: “We are of course looking forward to seeing our dealers open their doors again, however, we want to reassure customers that thorough safety procedures are in place for both the workforce and the public. Their safety is paramount to us, so dealers will be limiting the number of customers in showrooms to help encourage social distancing, and have enhanced their cleaning routines and schedules.

“TFest at Home will hopefully provide Triumph fans with exciting, useful and engaging insights into our new and most popular bikes. It’s a chance for those fans that have been considering their next bike purchase over the last few months to find out more about the exciting offers and ranges now available in store.”

Checkout our dedicated Triumph Motorcycles News page Triumph Motorcycles News/

or head to the official Triumph Motorcycles website triumphmotorcycles.co.uk

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