Harley-Davidson® invites riders and enthusiasts to celebrate the passion, freedom and camaraderie that define its community with a full programme of events across the UK & Ireland and Europe in 2026.
From scenic rides and charity gatherings to live music, culture, and legendary festival moments, the upcoming season offers unforgettable experiences for every kind of rider.
Harley-Davidson events have long united people from all backgrounds through a shared love of motorcycles and adventure. The 2026 calendar continues this tradition, combining iconic flagship gatherings with exciting new additions that bring the Harley-Davidson spirit to life across the continent.
Highlights of the 2026 Events Calendar
April 30 – May 3, 2026 – European Spring Rally, Senigallia, Italy
A brand‑new event kicking off the European riding season in spectacular style. Harley-Davidson heads to the sun‑soaked beaches, historic hilltop villages and stunning touring routes of southern Europe. Riders can expect live music, the 2026 Harley-Davidson line-up, memorable demo rides, guided tours and a festival atmosphere from start to finish.
May 22 – 24, 2026 – Bike Shed Show, Tobacco Dock, London
Bringing race momentum to the height of the biking world, Harley-Davidson rock up to the Bike Shed Moto Show London 2026 at Tobacco Dock with bikes that are rarely seen out of the race paddock.
May 29 – 31, 2026 – Ireland Bike Festival
Harley-Davidson heads to Ireland BikeFest Killarney 2026, celebrating 20 years since opening in 2006. IBF’s is one of Europe’s largest motorcycle festivals with a dynamic showcase of custom bikes and touring machines. Set against the backdrop of Killarney’s iconic riding routes, our presence reflects our deep-rooted connection to the event and the global riding community, bringing together heritage, performance, and the unmistakable spirit of the open road.
June 18 –21, 2026 – European H.O.G.® Rally, Cascais, Portugal
Hosted in the coastal town of Cascais, this open‑to‑all rally combines live music, entertainment and community spirit. Harley Owners Group (H.O.G.) members and riders from across the world come together for a vibrant celebration by the sea.
26 – 28 June, 2026 – ABR Festival
Harley-Davidson returns to the ABR Festival, the UK’s largest celebration of adventure motorcycling, bringing a bold lineup of custom and touring machines to the grounds of Ragley Hall. With live music, off-road trails and talks, our presence highlights the spirit of exploration, freedom, and long-distance capability.
7 – 9 August, 2026 – MotoGP, Silverstone Circuit
The Harley-Davidson Bagger World Cup comes to MotoGP at Silverstone 2026, bringing a new era of racing with high-performance, race-prepared Harley-Davidson bagger motorcycles. Running alongside the Grand Prix weekend, the series showcases powerful V-twin machines competing on one of the world’s most iconic circuits, blending American performance with the speed and spectacle of MotoGP.
September 8 – 13, 2026 – European Bike Week, Lake Faak, Austria
European Bike Week is Europe’s biggest motorcycle party. This legendary event offers free admission and turns Lake Faak into a week-long Harley-Davidson paradise.
21 – 29 November, 2026 – Motorcycle Live, NEC Birmingham
This season’s finale, Harley-Davidson will attend Motorcycle Live, bringing its latest models, custom builds, and engaging experiences to one of the UK’s largest and most interactive bike shows at the NEC Birmingham.
H-D Experience Tour 2026
Harley-Davidson are on the road at various Experience Tours across the UK and Ireland, allowing riders to get hands-on with the latest models. Through immersive demo rides and curated event activations, the brand brings the spirit of freedom, performance, and the open road directly to enthusiasts at select locations. Find out more here.
Beyond these major gatherings, additional activities ranging from charity rides to coastal festivals and major motorcycle city events ensure countless opportunities to connect with the Harley-Davidson community throughout 2026. Whether on the open road or at the heart of the action, each event promises memorable experiences that celebrate the freedom and adventure at the core of the brand.
For the full event schedule and details on how to participate, visit harley-davidson.com or contact the nearest authorised Harley-Davidson dealer.
Our team is proud to announce our participation in the 2026 The Distinguished Gentleman’s Ride, a globally celebrated event that unites riders with a shared passion for classic, modern classic and vintage motorcycles while supporting vital men’s health causes.
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About Harley-Davidson
Harley-Davidson, Inc. is the parent company of Harley-Davidson Motor Company and Harley-Davidson Financial Services. Our vision: Building our legend and leading our industry through innovation, evolution and emotion. Our mission: More than building machines, we stand for the timeless pursuit of adventure. Freedom for the soul. Since 1903, Harley-Davidson has defined motorcycle culture with an expanding range of leading-edge, distinctive and customisable motorcycles in addition to riding experiences and exceptional motorcycle accessories, riding gear and apparel. Harley-Davidson Financial Services provides financing, insurance and other programs to help get Harley-Davidson riders on the road. Learn more at www.harley-davidson.com.
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Original post on modernclassicbikes.co.uk and published by Frank Duggan. Frank is the Founder and Editor of Modern Classic Motorcycle News, an independent motorcycle publication covering modern classic motorcycles, roadsters, scramblers, cruisers, electric motorcycles and the wider motorcycle industry.
